SEM Archives - CarlowSEO

If you aren’t using Internet Ads, you are missing the boat!

Posted by Trevor Carlow on June 13, 2012 | Featured

There is a struggle when dealing with most small business, specifically in Pottstown PA. Many owners still believe that print ads (in newspapers, diner placemats, and billboards) are the best place to spend their advertising budget. Well the statistics are … Read More … Read More

Tags: geo:lat=40.2453741, geo:lon=-75.64963019999999, geotagged, Google SEM, Online Advertising, pottstown, Pottstown SEO, PPC, SEM, SEO Pottstown, SEO Pottstown PA, Trevor Carlow

Fix your Site after the Penguin Update – 10 simple things you can do!

Posted by Trevor Carlow on May 17, 2012 | Featured

So as we have already mentioned in Google “Penguin” update shouldn’t be worrying, it should make you listen to your SEO Experts! 7 things you can do if you were if you were nailed by the Penguin (the most obvious was that … Read More … Read More

Tags: geo:lat=40.1023319, geo:lon=-75.27434670000002, geotagged, Google Penguin, Keep Calm and Carry On, Penguin Update, Plymouth Meeting, SEM, SEO, Simpsons, Trevor Carlow

Google “Penguin” update shouldn’t be worrying, it should make you listen to your SEO Experts!

Posted by Trevor Carlow on May 3, 2012 | Featured

With the recent “Penguin” Google update (summarized well by Search Engine Watch) many websites saw their content and ranking completely changed. This however shouldn’t be a shock for most people, it is because in most cases they didn’t listen to … Read More … Read More

Tags: facebook, geo:lat=40.1023319, geo:lon=-75.27434670000002, geotagged, Google, Google Penguin, Magento, Pinterest, Plymouth Meeting, search engines, SEM, SEO, Shopify, Trevor Carlow, Tumblr

Google’s latest “algorithm changes” just a ploy to increase Google AdWords?

Posted by Trevor Carlow on April 26, 2012 | Featured

Recently Google applied the latest of it’s “search algorithm” changes which spawned a number of emails to be sent from them to people who have paid for un-natural links being built to their sites. But two questions remain. Were these … Read More … Read More

Tags: Google, Google AdWords, SEM, SEO, SEO Norristown, SEO Plymouth Meeting, SEO Pottstown, Trevor Carlow, Unnatural Links

Big Web using personal data to increase their revenues

Posted by Trevor Carlow on February 8, 2012 | Featured

In our last post about the Facebook IPO we discussed how (what we would call) “Big Web” has to increase revenue, and the number one way that they are accomplishing this is via advertising on their site. Many like Facebook, or … Read More … Read More

Tags: advertising, data privacy, facebook, Google, SEM, SEO, social media, Trevor Carlow

Facebook IPO, we can’t ignore it!

Posted by Trevor Carlow on February 2, 2012 | Featured

I will never boast to be a financial expert, but sometimes the World of the Web changes due to financial happenings. Hence we can’t ignore the upcoming IPO of Facebook, and the impact of this on SEO and SEM. … Read More

Tags: facebook, Google, IPO, Norristown SEO, Plymouth Meeting SEO, Pottstown SEO, search engines, SEM, SEO, social media, Trevor Carlow

Questioning the longevity of the Google Model

Posted by Trevor Carlow on December 13, 2011 | Featured

Recently Tech-Republic (A great news service for techies) published an article titled “Can Google survive it’s blind faith in the algorithm?” and it raised quite few points which also made me wonder what the longevity of the Google search model truly is. … Read More

Tags: back linking, Content, Google, link campaign, marketing, SEM, SEO, Trevor Carlow

Google launches Offers, competition with Groupon starts in Philly

Posted by Trevor Carlow on October 19, 2011 | Featured

Philadelphia is the latest area that has been opened up to Google Offers, a competitor for Groupon and Living Social. The Google Offers platform doesn’t open a new concept, but does open another search giant functionality for those of us … Read More … Read More

Tags: extreme local, Google, google SERP, Groupon, Living Social, SEM, Trevor Carlow

Google Celebrates it’s 13th birthday!

Posted by Trevor Carlow on September 29, 2011 | Featured

Yesterday September 28th was Google’s 13th birthday. Yesterday’s doodle hinted at a little more than previous years. … Read More

Tags: analytics, facts, Google, History, News, search engines, SEM, SEO, Trevor Carlow

Upcoming AdWords Change Review of Paused Ads

Posted by Trevor Carlow on August 31, 2011 | Featured

This evening I received an email from our friends at Google’s AdWords department. Anyone with an AdWords account likely received this email as well. Question I have (and many others likely is why? … Read More

Tags: Ads, AdWords, Google, google SERP, News, SEM, Trevor Carlow