ChannelAdvisor just published a great ebook titled “16 Things you wish you’d known when you started selling online”, and after a detailed review we couldn’t agree more!Read More »16 Things you wish you’d known before selling Online… And we couldn’t agree more!
Shopify? What is that many newbies to the ecommerce world ask me. The answer… the best thing since sliced bread! Well more accurately the easiest to use, easiest to setup, and easiest to manage ecommerce platform for their small business!Read More »Why is Shopify great for Small Business ECommerce?
Everyone I work with says “The website is good enough, it works”, “What is the difference if I end up on the first page of Google”, “Why do I really need a website, I still get business other ways”. My answer… simple, there are 5 reasons why.Read More »5 Reasons you need a website that works
4 simple ways to protect your business when working with a Third Party SEO or Web Development Company
We have been working with a lot of customers that already have a website, already are paying someone to help them manage it, but either aren’t happy, or are interested in saving some money on hosting, SEO, SEM, or whatever. When we start the engagement it becomes obvious that there are some major roadblocks that have to be overcome, and some that simply might not! Here are 4 simple ways to make sure you are protecitng yourself when working with a third party web or SEO company.Read More »4 simple ways to protect your business when working with a Third Party SEO or Web Development Company
Recently I have gotten a lot of questions from business owners. They typically ask “What is Search Engine Optimization (SEO)? And why do I need it when my site is cool enough?” So I began a very simple process or set of canned responses. Some might seem harsh, but more often than not, they are true.Read More »SEO Combats Egocentric Site Syndrome
Borrell Associates Inc released it’s annual Outlook yesterday. In this outlook, they laid their vision for 2011 in relationship to small and mid-size businesses online spending. The numbers, frankly, aren’t that shocking!
In the recent past I have gotten into a few debates on the topic of which aspect of a website should proceed the other. Many believe that if you don’t design the site well, users won’t use it at all. Others believe that you MUST determine your SEO strategy first before even looking at a website’s design. This is really as the “Chicken or Egg” debate. My answer, raise cows not chickens!Read More »Website Design vs SEO… which comes first?