“Content is king” has been repeated so often in SEO that most brands stopped believing it. For years, you could rank with thin copy, loosely matched keywords, and a bit of technical cleanup. If you hit the right phrase, you showed up. If you didn’t, you adjusted and moved on. AI search is ending that era.
With the recent “Penguin” Google update (summarized well by Search Engine Watch) many websites saw their content and ranking completely changed. This however shouldn’t be a shock for most people, it is because in most cases they didn’t listen to their SEO experts (or their SEO experts were scamming them to start).Read More »Google “Penguin” update shouldn’t be worrying, it should make you listen to your SEO Experts!
I will never boast to be a financial expert, but sometimes the World of the Web changes due to financial happenings. Hence we can’t ignore the upcoming IPO of Facebook, and the impact of this on SEO and SEM.Read More »Facebook IPO, we can’t ignore it!
Today Search Engine Watch produced an article which relayed a few, straight forward, times of when you should question and when you should listen to some things an SEO expert may say to you. While I agree with some… I certainly can’t fully agree with others!Read More »When to listen and when to question… a Guide to getting the right info from your SEO expert
Being a member of Generation X, there has been a video game console attached to my TV since I was about 6 years old. For this reason it just recently dawned on me that there is still a huge market for search to exploit… Gamers.Read More »How Microsoft could gain some ground on Google… leverage Gamers
As reported by Search Engine Watch Microsoft filed an application for a US Patent on October 13th 2011 which would allow a user of Bing to replicate the results that their favorite persona (say “Miley Cyrus,” “Taylor Swift,” “Megan Fox,” and “Jessica Lange”) would see.Read More »Miley Cyrus drives your Bing search results
Yesterday September 28th was Google’s 13th birthday. Yesterday’s doodle hinted at a little more than previous years. Read More »Google Celebrates it’s 13th birthday!
With the launch of Google+ less than 1 month ago, today marks a historic moment. They have reached the 20 million user mark. Now the question is what happens from here. Well, based on my math (which isn’t always the best), this shows two interesting trends. The first the overall adoption of social platforms as a must have thing, as well as the fact that the beat the 3 years it took Facebook to reach the same number.Read More »Google+ on the fast track to take over Facebook
So many of you have noticed the new “Google Black”, or the re-branding of the Google SERP (search engine results page) but most never thought much of it. All of the search geeks however wondered why they would mess with something that everyone in the world wanted to imitate. The simple answer is that Google is again preparing to battle Facebook with a new service called Google +.Read More »Google +, – Realtime, all a plan?
Yesterday Google took a drastic step to reduce the amount of frivolous patent lawsuits by bidding a cool $900 million for the purchase of Nortel’s patent portfolio. This marks the first step that Google, a classically unconventional company, has taken to reduce the number of lawsuits it deals with each year over patents.Read More »How do you stop patent lawsuits… pay $900 million!