Generating More Sales on Shopify Stores

So many times we hear “I have lots of traffic but no sales”. This is most likely true, but the reasons may shock you a bit! Shopify eCommerce stores, with properly setup Google Analytics, and Google Search consoles can really … Read MoreRead More

What is an SEO Strategy, and why did mine fail?

“I blame you for a poor SEO strategy”. I never thought I would hear those words in my career (a lack of planning on my side), but it made me think after a client told me this the other day. … Read MoreRead More

If you aren’t using Internet Ads, you are missing the boat!

There is a struggle when dealing with most small business, specifically in Pottstown PA. Many owners still believe that print ads (in newspapers, diner placemats, and billboards) are the best place to spend their advertising budget. Well the statistics are … Read MoreRead More

Big Web using personal data to increase their revenues

In our last post about the Facebook IPO we discussed how (what we would call) “Big Web” has to increase revenue, and the number one way that they are accomplishing this is via advertising on their site. Many like Facebook, or … Read MoreRead More

Facebook IPO, we can’t ignore it!

I will never boast to be a financial expert, but sometimes the World of the Web changes due to financial happenings. Hence we can’t ignore the upcoming IPO of Facebook, and the impact of this on SEO and SEM. … Read More

Google launches Offers, competition with Groupon starts in Philly

Philadelphia is the latest area that has been opened up to Google Offers, a competitor for Groupon and Living Social. The Google Offers platform doesn’t open a new concept, but does open another search giant functionality for those of us … Read MoreRead More

Google Celebrates it’s 13th birthday!

Yesterday September 28th was Google’s 13th birthday. Yesterday’s doodle hinted at a little more than previous years. … Read More

Quick, Turn on the US Senate Hearing! Google is talking!

Now anyone actually thinking that I would be recommending someone to watch our wonderful US Democracy in action without some sort of understory obviously doesn’t me. However, today’s senate hearing (they are streaming it at 2pm EST) is set to … Read MoreRead More

Upcoming AdWords Change Review of Paused Ads

This evening I received an email from our friends at Google’s AdWords department. Anyone with an AdWords account likely received this email as well. Question I have (and many others likely is why? … Read More

SEO Combats Egocentric Site Syndrome

Recently I have gotten a lot of questions from business owners. They typically ask “What is Search Engine Optimization (SEO)? And why do I need it when my site is cool enough?”   So I began a very simple process or set of canned responses. … Read MoreRead More